Defining the digital footprint.
This whitepaper explores the history of the ADA, the need for website accessibility, and the grass roots legal battle taking place that will shape digital inclusion as we know it. It also delves into the latest Web Accessibility Initiative implemented by the World Wide Web Consortium to make websites and the services they provide compatible with assistive technology. Using the latest, available statistics, our research focuses on the growing need for accessible websites, the continual rise of “surf-by” litigation, and the options currently available for multifamily operators looking to achieve digital compliance.
For years, multifamily operators have prioritized physical accommodations for people with disabilities. Now, the need for inclusion has shifted to the digital sphere. Though the ADA pre-dates the Internet as we know it today, we now live in an interconnected world, one that is reliant upon the web to deliver information, services, and resources through multiple online channels. The goal of this whitepaper is to educate industry professionals on the importance of making digital services accessible to all.
With the evolution of mobile, social, and localized search, interaction with modern renters is now dramatically different. Our research evaluates technology utilization across a broad spectrum of subjects and focuses on its effect upon the multifamily housing industry. Whether you cater to market-rate, affordable properties or student-oriented communities, our research projects will shed light on how your prospects and residents are viewing your community online.
