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365 Connect CEO to Speak on Digitizing Resident Services in Affordable Housing

NEW ORLEANS, LA – 365 Connect, a leading provider of award-winning marketing, leasing, and resident technology platforms for the multifamily housing industry announced today that its founder and CEO, Kerry W. Kirby, will serve as keynote speaker for a live webcast. The webcast, Digitizing Resident Services in Affordable Housing, is scheduled to air on June 14, 2017 at 3:00 PM ET on, the largest media platform in the multifamily housing industry.

Digitizing Resident Services in Affordable Housing will deliver captivating, investigatory discussion concerning the state of the affordable housing industry, and the pressing need to evolve the delivery of resident services. The webcast will delve into how the rapid adoption of technology has laid the foundation for a much needed change in the affordable housing industry. It explores the issues with on-site programs, which have a history of poor attendance and are expensive to maintain, and how technology platforms can be leveraged to reduce this costly burden and better serve resident.

Kirby stated, “The supply of affordable rental units has not kept pace with the significant growth of demand. Due to fluctuations in the tax credit market, costs of meeting compliance requirements, restrictions on raising rents, and continuously increasing operating expenses, multifamily developers steer new rental units to the upper end of the rental market where rents are higher. Digitizing resident services can redirect financial resources into efforts such as creating a safe stabilized community, funding mandated repairs, marketing to future residents in search of affordable housing, and delivering more targeted services to residents that they will genuinely use. More importantly, it can open the gates to fund more affordable housing units, which is a vital need across the nation.”

Joining Kirby is property management expert, Ernest F. Oriente of PowerHour, an industry professional since 1988 and the author of SmartMatch Alliances. Oriente and Kirby have presented over 90 webcasts together, covering an array of topics from strategies on maintaining optimum performance of multifamily communities to the latest technology trends. With a combined experience of almost 50 years in the multifamily housing industry, Oriente and Kirby deliver comprehensive, educational, and leading-edge programming.

“As the core of resident service programs are based on getting information into the hands of residents, the key to providing a successful program is delivery. Through the progression of technology and declining cost of Internet access, a large percentage of the population is now connected online. We must deliver a consistent experience throughout every step of the housing process while providing cohesive solutions that focus on the entire resident lifecycle,” Kirby concluded. “As we continue to look at innovative methods to simplify onboarding practices and serve residents, it is crucial that affordable housing operators realign their strategies to accommodate the next generation of renters. We are excited to share our knowledge of this subject with our industry peers.”

Registration for the webcast is available at

ABOUT 365 CONNECT: 365 Connect delivers the world's most sophisticated automated marketing, leasing, and resident engagement platform for multifamily communities across the globe. Designed to modernize transactions that empower people, the platform executes processes that accelerate operations and minimizes human intervention. Founded in 2003 with an unwavering commitment to connect people with where they live, 365 Connect is built for renters, management teams, and today's changing world. Learn how we are ready for what’s next at