Talking Tech. Taking Names.
For years, the buzzword in the multifamily housing industry has been “Millennials.” This unique demographic has been responsible for leading the surge in rental housing, as well as pushing it into a more digitized space. They have actively reshaped how we market, deliver services, and interact online. Although Millennials, ranging from ages 22 to 37, are still active in the rental market, there is a new demographic that you should pay close attention to.Read More +